1. From the descriptions below, select the one which best describes your education and/or experience to perform the duties of a Public Affairs Specialist, GS-1035-12.A. I have at least one year of specialized experience, equivalent to the GS-11 grade level in the Federal service, which involved planning, developing, implementing, and evaluating a public affairs program; developing and writing information materials designed to reach audiences through various media such as webcasts, radio, television, and newspaper; preparing materials to explain or describe an organization’s missions, requirements, capabilities, accomplishments, policies, and programs; preparing news releases, radio spots and television announcements, fact sheets, feature stories; etc.
Skill in leading, managing a public affairs program.
For each task in the following group, choose the statement from the list below that best describes your experience and/or training. Darken the oval corresponding to that statement in Section 25 of the Qualifications and Availability Form C. Please select only one letter for each item.A- I have not had education, training or experience in performing this task.
2. Manage the dissemination of agency information through publications, audio, video and website outlets.
3. Conduct research for webcasts, public service announcement (PSA's) as well as radio and television programming.
4. Coordinate and manage media databases.
5. Organize press conferences and calls.
6. Develop recommendations from an analysis of public feedback through media or directly from the various organizations affected, internal or external.
7. Determine if information is appropriate for release.
8. Analyze public affairs products for clarity and recommend revisions or develop revised materials to ensure consistency of facts with conclusions.
9. Provide direction and technical advice in communicating agency program/policies to managers and staff.
10. Advise agency managers on techniques to use in disseminating or collecting information as well as presenting analysis of factual information to the media/general public.
Ability to develop and maintain effective relationships with media representatives, public affairs personnel, and various external groups.
11. Assist in promoting agency public affairs policies, programs and initiatives.
12. Develop and coordinate new media relations strategies with public affairs officials,state and local government, national organizations and other federal agencies.
13. Determine the appropriateness of information to be released.
Skill in oral communication.
14. Conduct interviews with management to obtain the latest information for use in news releases, speeches, articles, etc.
15. Respond to media requests for information of both a routine and controversial nature.
16. Serve as a liaison with other agency staff, broadcast and news media concerned with the work and programs of an agency.
17. Advise top management on sensitive and/or controversial public affairs matters.
Skill in written communication.
18. Prepare briefing materials, speeches, talking points and background information.
19. Prepare facts sheets, news releases, scripts and other publications related to agency programs.
20. Develop written materials conveying complex and sometimes sensitive information for dissemination through the media and public interest groups.